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Created by Execube Education
English
Email & Marketing Automation focuses on building high-intent leads and nurturing them through automated, conversion-driven communication. This course teaches you how to design inbound funnels, create effective email campaigns, and automate workflows that drive engagement and sales.
You’ll learn how to build and segment email lists, write impactful email copies, set up drip campaigns, and measure performance to continuously optimize results.
What You will Learn?
1. Inbound Marketing Fundamentals
- Inbound vs outbound marketing
- Understanding the inbound funnel
- Creating lead magnets and landing pages
- Designing lead forms and tracking setup
- Building and segmenting email lists
2. Automation & Performance
- Email copywriting techniques and brand consistency
- Automation workflows and drip campaign structures
- Mapping automation flows to funnel stages
- Optimizing email sequences for engagement and conversions
3. Email Marketing Essentials
- Types of email campaigns
- Compliance and best practices
- Aligning email campaigns with funnel stages
- Measuring campaign performance
- Analyzing results and summarizing insights
Learn live with top educators, chat with teachers and other attendees, and get your doubts cleared.
Our curriculum is designed by experts to make sure you get the best learning experience.
Interact and network with like-minded folks from various backgrounds in exclusive chat groups.
Stuck on something? Discuss it with your peers and the instructors in the inbuilt chat groups.
With the quizzes and live tests practice what you learned, and track your class performance.
Flaunt your skills with course certificates. You can showcase the certificates on LinkedIn with a click.